Gus has made a name for himself as the thinking man's food director and photographer thanks to a blend of exquisite food shots and canny storytelling.
What makes Gus stand out from the crowd? Well, he gets stuck into food in more ways than one. For him, food is "a part of every story there is, woven through our happiest (and saddest) moments”. His ability to tell stories through food has made him a choice pick for brands, working with Ocado, M&S, Waitrose, KFC, McDonald's, Co-op, and Tesco, among many more.
With great food storytelling comes great success, he's won a coveted British Arrow for the performance in his 'Carer's Trust Pie' Film. And after a year-long campaign with Co-Op, his Christmas film was highlighted by Campaign as the most liked Christmas ad via social media and landed 5* on David Reviews.
Gus is also fascinated by society's desire to share culinary moments. "Food is blogged, captured, and shared every minute of every day... I love to look at life through the viewfinder of what we eat.”